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Challenging embedded thinking and practices in water sector by embracing circular economy principles and technological innovation.

Next Generation of Water Systems and Services for the Circular Economy

As appetite for the world’s most important resource continues to grow – from water use in industrial processes and agriculture to intensity of urban demand – a new European consortium called NextGen is setting out to challenge embedded thinking and practices in the water sector. By embracing ‘circular economy’ principles and technological innovation to preserve natural capital, optimise resources and improve system efficiency, NextGen aims to boost sustainability and bring new market dynamics throughout the water cycle.